The phrase refers to the anticipated period when new episodes of the television series “When Calls the Heart,” specifically its twelfth season, become accessible for viewing on the Netflix streaming platform. This expectation is tied to production schedules, network broadcasting arrangements, and the subsequent digital distribution rights acquired by Netflix.
Knowledge of the arrival of the program on Netflix is significant for its established audience, enabling them to plan their viewing. Historically, the availability of television series on streaming services has increased their accessibility and viewership, extending their lifespan and reaching new demographics.