The practice involves a Netflix account holder subscribing to a feature that allows individuals outside of their primary household to access the streaming service. This typically entails an additional monthly fee, providing the account holder with the ability to extend access to a predetermined number of extra viewers. For example, a standard Netflix subscriber might opt to pay an added charge to permit a friend or family member residing elsewhere to share their account.
This option offers flexibility and convenience, particularly for families with members living in different locations or individuals who wish to share the cost of a premium subscription. Historically, shared accounts were common; however, the platform has implemented measures to address revenue loss from unauthorized sharing. The added member feature provides a legitimate and controlled means for account sharing, ensuring compliance with platform policies and fair compensation for the service.