Modifying the geographical location associated with a Netflix subscription allows users to access content libraries specific to different regions. For example, a subscriber in the United States might wish to access the shows and movies available only in the Japanese Netflix library.
This practice offers access to a wider range of entertainment options, potentially including content unavailable in one’s home country due to licensing agreements. The ability to alter the registered country of origin can also provide access to regional pricing variations, potentially lowering subscription costs. Historically, this capability has been sought after by travelers and expatriates seeking familiar entertainment during periods spent abroad.