These alphanumeric sequences, when valid, offer a discount or promotional access to the streaming platform. They represent a way for users to potentially reduce the cost of their subscription or experience the service before committing to a full-price plan. An example of this would be a string of characters redeemable for a free month of service.
The advantage of obtaining a redeemable voucher is financial savings and introductory trials. Historically, they’ve been distributed as part of marketing campaigns, partnerships with other companies, or as rewards programs. Their existence provides an opportunity for individuals to access premium entertainment at a reduced or eliminated initial cost.